Today, Internet Social Marketing and Customer Service can work together to boost profitable business growth. For example, a car store of new and used cars in minnesota is recognized as managing a reputable, decent and owner-focused dealership in and around the Mpls, area. An additional comparison would be sale training co program that is seen as attaining elevated, continuous sales development for companies by instructing the group’s sales managers how to confer with customers as every purchasing selection is made.
So – You ask- where will social media marketing belong as it corresponds to customer service? We’ll go back to the automobile store. For many years, this auto group has successfully served thousands of car shoppers. The business provides top-quality car products and services and and the business regularly waits on their customers in a way that constantly makes them feel special. That’s rare and a service that’s noteworthy.
With the on-going increase of social media groups, sharing about experiences known as “reviews” became a familiar exercise. Believing that the personal experiences/reviews are a great qualitative measurement in purchasing interests, search companies have re-prioritized listening to social sites as a meaningful element of the search engine search data gathering function
Since the major search engines are watchful of the personal experiences/reviews of customers, companies should be attentive to listening to customers because buyer’s personal opinions are compelling, primarily to other buyer’s looking at them. Mediocre customer service equals lousy reviews. Lousy reviews translates into profit loss. If businesses become indifferent to this principle on a continuous basis, unhappy purchasers will most likely stagnate sales and profit growth.
What’s the solution to this? – Train customer servicing people to always think and act more like a customer loyalty service.